Why can't signs be fun?

We take a little different approach than most sign shops when it comes to 'mundane' signs. These are the signs needed to inform and regulate things like parking and street signs and such. We don't understand why they most often are boring or mere afterthoughts to a project. We instead love to plan this kind of detail in from the start and believe they should be fun! They would certainly get a lot more attention if they were like this.

The first example is a street sign for a tourist development that I worked on about seven years ago. The second is a current project - not yet formally announced. 

With modern computerized tools, up to date methods and materials and a healthy dose of imagination anything is possible. And we are intent on making every one of our projects this interesting and fun!.